Runway is seeking a skilled, highly motivated and entrepreneurial individual to join the team as a Marketing Manager. The ideal teammate will have the demonstrated ability to create and execute effective marketing campaigns.
About the Position
Youll join a top-notch team and be responsible for leading and executing marketing strategy.
What you will do
Responsibilities
Update and maintain marketing strategy and tactics document
Develop business models with respective internal business partners and execute marketing strategy to achieve profitability
Report on key metrics across the business on a monthly/quarterly schedule. Share business intelligence with CFO or other internal partners on a quarterly schedule, or as requested.
Work closely with the Communications Director to identify brand presence online, at events, and in stores.
Evaluate sales opportunities for merchandise, guided experiences, events, and partnerships
Achieve financial objectives by preparing an annual budget, scheduling expenditures, analyzing variances, and initiating corrective actions.
Maintain supply-chain accountability, including monitoring for ethical and sustainability issues
Maintain positive relationships with retail partners
Provide short and long-term market forecasts and interprets market data for consumption
Develop new uses for existing products by analyzing statistics regarding market development, acquiring and analyzing data, and consulting with internal and external sources.
Maintain research database by identifying and assembling marketing information.
Who we are looking for
You are a self-starter who takes initiative and likes to tackle obstacles with creativity. Youre creative and think outside of the box but also understand business needs and have experiencing supporting those needs. You thrive in a collaborative environment and pitch in where needed to get things across the finish line.
Qualifications required for your success
3+ years of marketing experience
Profit and loss responsibility
Experience managing multiple businesses and brands simultaneously
Merchandising experience (online store improve margins, collaborate with Airbnb).
Experience in lifestyle branding
Direct to consumer marketing experience
Understanding and experience with digital marketing, segmentation audiences is very important. This person will know who they need to reach and how to measure that reach
Additional Helpful Experiences Include
Demonstrated passion for the outdoors
Personal attributes that support your success
Ability to act as a trusted advisor to principals and colleagues while demonstrating expertise and integrity
You are helpful, a team player, and show respect while collaborating with others
You are results oriented and exercise sound judgment in your work
A lifelong learner, who is inquisitive and solves problems with bold thinking and innovation
A visionary who plans for the future with imagination and wisdom
You are dedicated to achieving excellence and work with others to tackle the tasks at hand
About Runway
Runway is a holding company making investments in real estate, outdoor initiatives, hospitality, and businesses committed to moving Northwest Arkansas forward.
Runway is an equal opportunity employer and is committed to building and maintaining a culturally diverse workplace that is free of discrimination and harassment of any kind. We encourage women, minorities, individuals with disabilities and veterans to apply. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, sexual orientation, gender identity, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate.
Basic Qualifications
3+ years of marketing experience
Profit and loss responsibility
Experience managing multiple businesses and brands simultaneously
Merchandising experience (online store improve margins, collaborate with Airbnb).
Experience in lifestyle branding
Direct to consumer marketing experience
Understanding and experience with digital marketing, segmentation audiences is very important. This person will know who they need to reach and how to measure that reach
